Don Melchor 2007 is presented in Mexico and celebrates its 20th anniversary
Written on: 21 November 2011
In mid-November, the chairman of Viña Concha y Toro, Alfonso Larraín, visited Mexico to present the 2007 vintage of its iconic wine, Don Melchor, and to celebrate its twentieth anniversary.
The chairman took part in two exclusive tastings in Mexico City and Guadalajara where, apart from the 2007 vintage, other outstanding and representative wines of the history of Don Melchor were tasted.
Well-known Mexican journalists and sommeliers attended these events, together with consumers and customers of Concha y Toro.
Video: First Chilean icon Cabernet Sauvignon reaches Mexico
First ultra premium wine of the Chilean industry
With its first vintage, of 1987, launched on the market in 1989, Don Melchor appeared as the first world-class Chilean wine, managing to position Chile as a quality-wine producing country.
The objective was not only to develop the best red wine that Chile could produce but to create a wine that would express its own identity, the typical character of the Puente Alto terroir. Concha y Toro baptized its new Cabernet Sauvignon with the name of the founder of the Company, Don Melchor Concha y Toro.
Don Melchor comes from the Puente Alto vineyard located in the Maipo valley, at 650 meters above sea level, recognized internationally as one of the best in the world for wine production.
Don Melchor, Chile’s first ultra premium wine, is the only one having 21 vintages to its credit, all prize winning and praised by the world’s critics.
In 2005, Don Melchor 2001 obtained fourth place in the Top 100 ranking of world wines prepared by the prestigious American magazine Wine Spectator. In 2006, for the second consecutive year, Don Melchor 2003 was again placed fourth in the same ranking.

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